The 3 Strategies Top Online Marketers Do
Do you ever wonder how top online marketers get awesome results?
The outcome they get is our dream. It's their success that makes us believe we can do it too.
The simplest and obvious thing to do is: do what they do. Model the one you want to become.
The list of "50 Online Marketing Influencers to Watch in 2016" is a good place to start. We learn a lot from these top online marketing influencers. And I follow most of them too.
Now, if you want the same success, or get close to the same results they have, you focus on what they do to be there.
They have their own individual niches and unique products and services. But they have common web marketing strategies worth noting.
In this post, you'll get to know the 3 common strategies they all do. There are more. But these 3 are the ones that bring the fastest and most positive outcome.
After reading this, you'll have the 3 most effective techniques to grow you and your business. The same way top marketers do it.
3 Strategies Top Successful Online Marketers Do
1. They Do Webinars
Webinar is a great way to multiply or maximize your time connecting with your audience. Webinars allow people to experience you through your voice and your interaction on video.
You get to answer questions at the end of the webinars. And this allows you to understand their problems better. The more you understand their concerns, the more you'll be able to help them.
It's a quick way to invite people (the attendees) to your upcoming events and courses. It's also an opportunity to introduce your products and services.
Neil Patel does webinars and it's always full. You can't help but follow him after attending one of his webinars. Why? It's always full of valuable teachings. You take away ideas you can immediately try to work for you.
Remember to give value on webinars. The first impression you make creates a lasting impact.
2. They Give Valuable Freebies
We see this often. They give away Cheat Sheets, Templates, E-books, Training Series, Memberships to a group, and others.
Why? Because it's the best way to show what you offer.
It's like a sampler.
Freebies also allow you to get their contact details so that you can communicate with them again in the future. You can start building relationships with them through email.
And if you'll notice, top marketers don't give only one freeby. They give a lot!
3. They Implement Scarcity and Urgency
Scarcity and Urgency are expressed in deadlines and limited slots. It is very effective because this helps the reader make a decision. If the offer is not available forever, the reader or visitor assesses if he really wants it, or can let the opportunity pass.
It's like: "Get on or get left behind."
Several case studies have been presented proving the power of scarcity marketing. You can read more about it here: Scarcity Marketing
There you have it. The 3 common strategies top online marketers do:
- Do webinars
- Give valuable freebies
- Apply scarcity and urgency
So, what will be your action plan to start doing these 3 strategies?
If you're not familiar with doing webinars, study and find out how to do one. Plan and prepare your materials and share something valuable to your audience.
Look for Cheat Sheet, Templates, and E-books that you can give away without violating copyright issues. Better yet, create your own or outsource it.
Scarcity plugins can be installed on your WordPress to put timers on your pages. Just make sure you follow-through with your deadline. You wouldn't want people to feel cheated on a promo deadline that ends and then got extended.
You can start doing one or two of these today.
Top online marketing influencers are doing it. And it's working superbly well for them.
Done right, there's no reason it won't work for you and me too.
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Keep learning and keep growing. Simplify and up your value today.